IPTV Services and Their Use of Cloud Communication Technology
Players in the broadcast industry like IPTV Genius have been adapting several IT technologies so they can stay relevant and competitive in the business of streaming and sending content. Actually, IPTV services use cloud computing technology in sending digital content and in streaming live events and programs.
They harness the “cloud” communication solutions and tools of remote or Internet-based servers that transcode video and audio into digital content to optimize them for transmission to IPTV customers.
What Exactly is Cloud Communication Technology?
When wondering if your service provider is using cloud communications technology, you can say it does if it’s web-based and using the “cloud.” It technically means using the communication services and tools provided as a service by operators of remote servers.
What are servers, by the way? – Simply put, a remote server is an operator of a computer or system, who shares web-based resources, data or programs as a service. They do so to enable the systems and computers of clients, who in turn, are in the business of sending and streaming digital content over a network. Cloud servers are involved in the performance of other functions like running applications and storing data on behalf of clients.
Although IPTV companies offer services and products similar to traditional broadcasters, they are different because they do not use conventional on-site servers or computers and physical cables and phone lines. IPTV operators use cloud servers or remote servers who run their operations in a virtual or cloud environment.
IPTV service providers are classic examples of users of the cloud-based model, since they are hosting their services mainly in a cloud platform. Through a multi-tenant approach, a cloud network makes its tools and various resources available and accessible to various operators who choose their cloud computing systems.
Comprehending the White Label Arrangements between Providers and Business Clients
The relationship between the IPTV service provider and their preferred cloud network works in accordance with their “white label” agreement.
white Label Is a broadcast industry term for contractual arrangements in which a company purchases or acquires the services and/or products of chosen provider/s with the intent of rebranding the services and/or products as its own when offering them to customers.
To further satisfy quests for answers about IPTV services that run on cloud networks, the best examples include YouTube, Hulu, Netflix and Vimeo. Apparently, they are able to broadcast and deliver digital content to millions of subscribers by choosing the right hardware and best cloud servers as support.